Negotiating the boundary between medicine and consumer culture: Online marketing of nutrigenetic tests

Authors: Hogarth S, Reed M, Saukko P
Published: 1st March 2010
Theme: Public Health
Type: Paper
DOI: 10.1016/j.socscimed.2009.10.066 Â

Reference:

Saukko PM, Reed M, Britten N, Hogarth S. Negotiating the boundary between medicine and consumer culture: Online marketing of nutrigenetic tests. Social Science and Medicine 2010;70(5): 744-753.